obgyn redding ca

Dr. Cheryl Serr
Cheryl Wiley, FNP

Relax, Heal, and Learn…

Our office is a state of the art medical facility with a welcoming, relaxing environment.  From the moment you walk in you can feel that this is a practice designed by a woman for women.

Dr. Serr designed and decorated the building and office from the ground up. “Going to a doctor’s office – especially an OBGYN – is very stressful experience for many women. I wanted to make my patients feel like they were sitting in a friend’s living room, right down to the pictures of my family on the walls. I truly believe that a relaxed atmosphere promotes healing, and opens your mind to better absorb the information about your health that we need to share with you during your visit.

Preparing for your Appointment

Our office is open 8:30 am – 4:00 pm, Monday through Thursday.  Our phone hours are from 9:00 am – 4:00 pm, Monday through Thursday.  After hours or emergency requests can be handled by calling our answering service at (530) 245-1292, or by calling our main line number at (530) 225-8500 and pressing “3” to be connected.  The service will put you in touch with the scheduled “on-call” doctor.

Office visits are by appointment.  For your first appointment, we ask that you please arrive 30 minutes prior to your scheduled appointment to process your new patient paperwork.  Please remember to bring your insurance card and a photo ID.

If you arrive more than 15 minutes past your set appointment time you may need to be rescheduled.  Exceptions may be worked in at the providers’ discretion and schedule allowance.

If you are unable to keep an appointment for any reason, please let one of our receptionist know as soon as possible.  This enables us to allow someone else, who needs to see the doctor, to schedule in your time slot.  We appreciate your thoughtfulness!  Our office reserves the right to charge a fee for patients that repeatedly do not show up for appointments or who “no-show” for a specialized appointment (ultrasound, biopsy or colposcopy).

Due to the nature of obstetrics and gynecology, our physicians may be required to leave the office for unexpected emergencies.  Our receptionists will notify you as soon as possible to reschedule your appointment if such an occurrence arises.  Your  patience will be greatly appreciated.

Our office is a non-smoking facility, so we ask that you please refrain from smoking at all times (including e-cigarettes).

We currently accept most major insurance plans (excluding Medicare and Medi-Cal). Please remember to bring your insurance card and a photo ID.

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Our Location

Located In Beautiful Northern California

1842 Buenaventura Blvd
Redding, CA 96001

Phone: (530) 225-8500
Web: www.AmberHealthCareForWomen.com

Office Hours: 
8:30 am – 4:00 pm

For billing questions please contact our biller, CPR Inc., at (530) 241-0473.

For after-hours emergencies, please contact the answering service/doctor-on-call at (530) 245-1292.

Schedule Appointment